Interviews, insight & analysis on Ecommerce

General Retail

Marketing

Making marketing emails accessible

According to research from the World Health Organisation, more than two billion people around the
world suffer from a vision impairment alone, writes Guy Hanson of Validity…

General

UK unwrapping more gift cards than ever

Sales of gift cards have accelerated in the UK, with nearly two-thirds (61%) of consumers purchasing the same or more in 2021 compared to 2020, according to a survey released by Fiserv, Inc…

DTC

Why acing your returns process matters

In a recent survey, 81% of consumers said they would shun a retailer if they saw issues with their return process, writes Carmen Carey, CEO at Sorted…