Interviews, insight & analysis on Ecommerce

Food & Drink

Customer Experience

Make way, fashion! Food and drink are the new premium treat of choice

New research from independent creative agency Impero has revealed that consumer spending habits have changed, with respondents willing to spend money on food (47%), alcohol (38%), holidays (36%), coffee (33%) and beauty (31%). Fashion is set to lose out, with 32% of consumers trading down to prioritise spending elsewhere…

Marketplaces

60% of consumers now order their groceries online

Three-fifths of UK consumers are now buying at least some of their groceries online, with 16% of them doing all or most of their shopping digitally, according to research conducted by Spryker and Appinio.

DTC

UK veggie buying power grows

Real-time shopper data released by shopping technology platform Adimo has revealed that meat alternative brands have seen a 108% YoY uplift in engagement, from January to April 2022, as a result of marketing activity…

DTC

How We Built It: NIO Cocktails

We ask Luca Quagliano and Alessandro Palmarin, Founders of NIO Cocktails, about the story behind the brand.