Logistics
Resolving the ramifications of rampant returns
Fashion retailers should look to adopt Big Data strategies and analyse customer shopping behaviour in detail to understand the reasons behind high return rates.
July 19, 2023
Andy Oakes
Marketplaces
How marketplaces act as tech ecosystems for sellers wishing to sell internationally
When retailers start selling internationally, there are a vast number of hurdles to overcome which can be complex and costly. To help with this, cross-border-centric marketplaces massively simplify the execution of an international growth strategy
July 18, 2023
Marketing
A sustainable agenda is a key point of difference for ecommerce
Consumers are still buying, but they are being more selective – and that presents an opportunity for ecommerce brands, particularly in the area of sustainability.
July 18, 2023
Technology
Importance of Data Migration for Retailers
when data migrations go wrong, or when incumbent retail platforms fail to be optimized, they quickly become both under-performant and under threat from data breaches
July 13, 2023
Marketing
Beyond the Great Wall: Navigating Chinese Gen Z consumer behaviour for digital marketing success
China’s Gen Z are projected to account for 40% of China’s overall consumption growth by 2030. Moreover, as China’s consumer market continues to evolve, Gen Z’s preferences and behaviours are shaping the future of consumption trends.
June 28, 2023
Customer Experience
Scam Britain: 40% of UK businesses report known, or suspect fraud attempts over the past year
GBG, the global digital identity organisation, is warning that fraud in the UK is rapidly becoming industrialised, with 40% of UK businesses reporting known or suspected fraud attempts in the last 12 months
June 28, 2023
Marketing
Hyper-Personalised Customer Experiences: Key Strategies for Successful Retailers
The rise of ‘The Right Now Economy’ – characterised by instant access, on-demand services, and immediate gratification – is reshaping how consumers interact with businesses
June 7, 2023
Marketing
Retail Reputations: Pricing In The Power Of Digital
How do you turn around an ailing retail reputation with digital marketing? It’s not easy to do – but the ubiquity of digital channels provides a plethora of opportunities to stay relevant in the minds of the modern shopper
June 2, 2023
Customer Experience
Why ecommerce managers should go beyond how a website looks
The four key factors for a well-performing ecommerce website
May 22, 2023
Marketing
Unlocking Success: Crafting an Effective Marketing Strategy for Chinese Shopping Festivals
Arnold Ma, CEO and founder of Qumin, a digital marketing agency specialising in Chinese consumer engagement, provides his advice for UK brands on their journey to conquer not only 520 Day but China’s annual shopping festival calendar
May 22, 2023
Customer Experience
Consumers are less impulsive and more considered, research shows
Consumers are being more cautious with their spending due to the ongoing cost of living crisis with impulse purchasing declining steepl
May 16, 2023
Technology
How Composable Commerce is keeping retailers relevant
A composable commerce-driven approach allows retailers to future-proof their systems, and deliver the flexibility required to create and execute new fulfilment models.
April 26, 2023
