Interviews, insight & analysis on Ecommerce

The ECA news round-up: what’s new and notable in the ecommerce sector this week

Our weekly roundup of noteworthy announcements in the ecommerce sector.

Fetchify has launched a new address validation app for Shopify retailers to reduce the problem of failed deliveries due to incorrect address data. Failed deliveries cost retailers over £1.6 billion every year with the average cost of replacing a lost parcel at £123.61 – factoring in replacement product, calls to customer services, administration costs, plus the general bad will that results from customers not getting what they ordered. Address Check and Validation by Fetchify can be installed in seconds. The app checks, validates and fixes customer shipping addresses using Fetchify’s UK and International address lookup, reducing address errors and repeat shipping costs. 

Digital-first used car business Motor Connect is capitalising on the shift to online buying with a new digital platform that caters for the full car buying customer journey, from finance to home delivery. enables consumers to buy, finance and part-exchange vehicles online. It offers a route to market for UK dealers to advertise stock (free of charge) to a UK-wide in-market audience. Motor Connect takes ownership of any vehicles sold and collects the ‘retail-ready’ car from the dealership to hand-deliver the vehicle to customers. As the platform also offers finance and part exchange the streamlined service is catering for increased consumer demand for consumer-led platforms that take the hassle out of car buying. 

OpenText™ has announced the release of OpenText™ Cloud Editions (CE) 21.3, delivering innovations in the OpenText Cloud that will enable businesses of all sizes to become more intelligent, secure and connected. CE 21.3 features a number of significant new products, solutions and integrations to support Information Management in the cloud at scale, including: OpenText™ Experience CDP, a new customer data platform, OpenText™ Magellan Risk Guard, a new AI solution that helps organisations ensure compliance and mitigate risk by uncovering and remediating potentially sensitive, inappropriate, or detrimental text, images, or video content within business systems, an update to OpenText™ Extended ECM for Office 365, that provides deeper integrations with Microsoft Teams​, further simplifying collaboration, productivity, and compliant control of information, and OpenText™ Developer Cloud which now delivers APIs for content services, fax, notifications, capture and security. 

Emarsys has announced the addition of a wealth of new features to its platform, with over 40 new tools and functionalities added to help marketers respond to the changing behaviors of their customers. Omer Sharon, CPO at Emarsys commented: “The complexity in Marketing technology continues to rise. Marketing platforms keep adding more and more features and capabilities but are missing the real challenge of our industry, which is not how many features you have, rather how many of your features are adopted by its users. Without adoption, the product can’t help its user in solving problems and creating value. “Emarsys focuses on the marketer experience, measuring ourselves not on how many features we create but by the business outcomes. Marketing departments have been one of the most important revenue drivers within businesses this year and that’s meant more time pressure than ever before. Making complex use cases easier to use, with less time and less resources, is a great driver of adoption of new and more advanced use cases and their business impact. This release shows how committed we are to this goal, both now and in the future.”   

detected has completed its latest funding round of £900k. This newest round demonstrates impressive industry backing and strong support for detected. Participants in this round include existing angel investors and institutional stakeholder EmergeVest, plus a new tranche of high-profile investors including: Huw Slater – COO of TravelPerk, Laurence Guy – Founder and CEO of We Are Pentagon, Tink Taylor – Founder & President of dotMailer and Founder of dotDigital Group plc, Ed Hill – SVP EMEA, Bazaarvoice and Maropost Ventures. detected will use this capital to grow its team, develop its technology further and capitalise on its commercial traction.

Ecommerce analytics firm eStoreMedia has appointed Daniel King, the former president and chief operating officer of Profitero, as chairman of its board. King brings more than 20 years’ experience of hands-on leadership in CPG ecommerce technology, SaaS, online media and marketplaces.  He has also held advisory positions in the public and private sector with firms focused on scaling for growth and international expansion. Most recently, his leadership roles have included chairman of social ecommerce start-up StitcherAds, and almost a decade at ecommerce analytics firm Profitero, with the last four years as president and COO.  He is also a venture partner at Seedcamp, a Europe-wide seed fund focusing on pre-seed and seed-stage opportunities.

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