Interviews, insight & analysis on Ecommerce

Opinion

Ecommerce Age

How an XRM strategy increases customer loyalty

An XRM strategy lets businesses put the customers at the forefront – here are three ways building an XRM strategy will help increase customer loyalty:

Ecommerce Age

7 steps to ecommerce success in Germany

It is all too easy for retailers to assume that leading economies produce similar ecommerce markets. However, each region has its own customer attitudes and behaviours which mark them out – perhaps none more so than Germany.

Ecommerce Age

How to cross-sell high margin products

To ensure your business is successful in cross-selling online, these are the key considerations that should assist in maintaining profitability via multiple sales channels