How we Built it: Rosanna Nibbs, Founder of Piqant
Piqant is an online marketplace that connects independent coffee roasters to coffee lovers.
Piqant is an online marketplace that connects independent coffee roasters to coffee lovers.
Traditional loyalty programmes usually operate by giving a financial reward to thank a customer after a transaction has been made. This act of giving something back solidifies choice and creates reasons for repeat purchase.
A asked Acorn-I to look at the data around Black Friday sales on Amazon and give us the headlines around what really happened
Technological investment has had a significant impact in the region, transforming Latin America into a hub of innovation, highlighting payment preferences and trends that every merchant should be aware of.
Al Gerrie, CEO at returns specialist ZigZag Global, shares his thoughts on what’s going to change in retail returns over the next twelve months, from return to gift card to more sustainable and greater collection options.
2022 should be the year that retailers kick it up a notch, put any fears behind them and enact the technologies that have been waiting in the wings for the right implementation to accelerate consumer uptake
In the early days of the internet there were question marks over the long-term potential for the online channel for retail and how it would sit alongside the stores. There was a worry that this upstart channel would cannibalise revenues from the physical outlets.
What can we learn when it comes to the products most at risk of fraudulent attempts?
Despite the potential of social ecommerce, monitoring on these platforms is a challenge, and this can create the perfect environment for counterfeiters.
As much as retailers are transitioning online, this doesn’t mean the high street won’t reopen and the need for experiential marketing is still fully-fledged
AllMatters has sold 2 million menstrual cups in over 40 different countries and 7,000 stores. How did they build thier brand?
There are five key trends that could shape the Ecommerce industry in 2022, so in order to succeed they are definitely worth considering for your future marketing strategies.
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