Interviews, insight & analysis on Ecommerce

Ecommerce Age

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Danielle Auerbach
Ecommerce Age

Mind the personalisation gap

Danielle Auerbach, Senior Director Customer Success, EMEA at Wunderkind, urges retailers to do more to personalise their customer communications.

Ecommerce Age

How conversational commerce is driving ROI for brands

By having real-time conversations with customers, brands are able to establish a connection and drive loyalty by providing exactly what a shopper needs at exactly the right time.