Interviews, insight & analysis on Ecommerce

mobile

Ecommerce Age

Boomers and Gen Z most receptive to SMS comms from brands

A survey by Yotpo has revealed that over half (53%) of over 54 year olds find SMS from brands useful, exactly the same percentage as the number of their Gen Z counterparts…

Michael Feeley September 2, 2022

Ecommerce Age

Report shows in-app revenue growth, signalling a shift to mobile holiday shopping

Shoppers are spending more money in-app, but they’re also spending more of their time in-app overall per day

Andy Oakes November 18, 2021

Please send all editorial enquiries to: editorial@newdigitalage.co.uk

Contact us: newdigitalage@bluestripemedia.co.uk

Built by Jigowatt – Web Design Peterborough

Interviews, insight & analysis on Ecommerce

mobile

Boomers and Gen Z most receptive to SMS comms from brands

Report shows in-app revenue growth, signalling a shift to mobile holiday shopping

Follow us

Newsletter