Ecommerce Age
Q&A: ECA meets Andy Ruben, founder & executive chairman, Trove
ECA columnist Glynn Davis meets Andy Ruben, founder & executive chairman, Trove…
Glynn Davis
May 17, 2023
fashion
Ecommerce Age
UK consumers ‘twice as likely’ to shop fashion on second-hand sites than on social media
UK shoppers make twice as many apparel purchases on second-hand platforms than they make on social media, according to the latest data from True Fit…
Michael Feeley
May 2, 2023
Ecommerce Age
How can ecommerce help create more sustainable fashion choices?
Robin Shek, Founding Partner, Brave Spark, explains how online business models can help make fast fashion more sustainable…
ECA Staff
January 16, 2023
Ecommerce Age
Fashion was the largest ecommerce segment in 2022 with a 24% market share
The Fashion segment in the E-commerce industry emerged as the biggest in 2022.
Eleanor Oakes
January 11, 2023
Ecommerce Age
UK fashion shoppers remain cautious, lengthening the consideration phase
Fashion shoppers are expressing caution when it comes to apparel purchases, with online order volumes dipping to -8% YoY, according to data from True Fit…
Michael Feeley
November 4, 2022
Ecommerce Age
61% of fashion shoppers put price above sustainability as living costs bite
New research from Nosto suggests that, with living costs rising, 61% will prioritise price over sustainability when shopping for fashion….
Michael Feeley
October 5, 2022
Ecommerce Age
SPOKE London drives 6% revenue uplift with Wunderkind’s personalisation solution
Custom-fit menswear brand SPOKE London has grown its digital revenues by 6% partnering with Wunderkind, a performance marketing engine that powers personalisation at scale…
Michael Feeley
August 9, 2022
Ecommerce Age
Cost-of-living crisis results in more considered fashion buying, True Fit’s data shows
The cost-of-living crisis is prompting less frequent, but more considered fashion purchasing behaviours amongst shoppers according to True Fit, a platform for apparel and footwear retailers to optimise size and fit guidance…
Michael Feeley
July 28, 2022
Ecommerce Age
New Look turns to commercetools to refresh ecommerce offering
Software company commercetools has announced its partnership with UK and Ireland fashion retailer New Look. The clothing and footwear retailer chose commercetools to help it refresh the online shopping experience for customers, part of its strategy to expand its digital footprint, moving from primarily bricks and mortar to ‘bricks and clicks’…
Michael Feeley
June 28, 2022
Ecommerce Age
Ahead of the game: Fashion industry leads the way in video game collaborations
Fashion is an industry known for pushing boundaries, being creative and embracing the new, so its latest collaboration with the gaming industry is natural.
Eleanor Oakes
August 4, 2020
Ecommerce Age
The Excess Stock Era Will Reshape Marketing’s Relationship With Returns
As bricks and mortar locations reopen, those brands eager to offload stock are already seeing the beginning of a flood of items coming back the other way.
Eleanor Oakes
July 17, 2020
