Interviews, insight & analysis on Ecommerce

consumer behaviour

Strategy

Competing with low consumer confidence

With a perfect storm gathering, how can online retailers overcome supply problems and continue to appeal to the right demographics in the age of consumer hesitation? Karel Schindler, CEO at ROI Hunter offers his opinion…

Marketing

Time-poor shoppers cut social and TV to head for retail sites and apps

According to Consumer Sentiment Index (CSI) data from Criteo (NASDAQ: CRTO) – the commerce media company – over eight-in-10 (81%) UK consumers will shop for presents online this year with 60% identifying the time saving aspect of shopping online as their main reason. ..

Marketing

Why retail promotions don’t deliver

Promotions are not delivering because they have not kept pace with the way consumers now shop, says Robin Coles, Managing Director EMEA at XCCommerce.