Brands are looking for ways to ensure customer satisfaction even during peak season, whether it be post-purchase communications, in-store experiences, and personalised recommendations. One crucial aspect that many retailers are overlooking holds immense potential for revenue retention and customer satisfaction: returns.
Brands are looking for ways to ensure customer satisfaction even during peak season, whether it be post-purchase communications, in-store experiences, and personalised recommendations. One crucial aspect that many retailers are overlooking holds immense potential for revenue retention and customer satisfaction: returns.
There are several reasons why alternative lending options offer better value to ecommerce businesses, such as a lack of collateral compared to traditional brick-and-mortar businesses, having lower credit scores or shorter operating histories, needing a faster cash influx or requiring specialised financing solutions.
The reopening of China provides an immediate commercial boost to brands and retailers but it also provides important lessons on how to meet the needs of customers in other, fast-growing cross-border territories
With such a large proportion of businesses looking to expand their territories, it is important to understand both the opportunities and the difficulties associated with doing so.
How can ecommerce companies stay successful as we head into a recession?
Brands are tightening spending and prioritising customer retention, according to a new study from Braze and Wakefield Research…
Arunabh Madhur, Regional VP & Head Business EMEA at SHAREit Group, discusses the importance of catering to specific consumer preferences.
Bookshop.org, the online bookstore on a mission to support independent bookshops, has completed a $1.8 million (£1.5m) angel fundraising round, which will be used to add audiobooks and eBooks to its UK platform…
Which agency model works best when working with clients on Amazon?
Charlie Casey, CEO and Co-founder of LoyaltyLion, shares six key steps to give retailers the best chance of driving customers through to loyal insider status this year and beyond.
When considering ‘metadata’, you may immediately think of datasets such as purchase histories, browsing histories and search histories; but what about the series of breadcrumbs is visible only to those who know how and where to look: our location history.
Marketers and Advertisers typically do not have a mathematical, computer science or statistical background. It can therefore be understandably daunting to dip one’s toes in the world of analytics and data-driven insights. Where do you begin? What happens when things get complicated? How do you transform data insights into actionable strategies?
All retailers need a data strategy to help grow their business, writes Russ Groombridge, VP of Data and Analytics, CODE Worldwide (RAPP Group)…
